Q&A: What is the difference between using cocoa powder and baking chocolate for brownies?

What is the difference between using cocoa powder and baking chocolate for brownies?
I know there are many recipes that use cocoa powder for brownies and many that use baking chocolate squares. What is the difference between the two when used in brownie recipes? Is one more fudgy and one more cakey? Let me know anything you know! :) Thanks!
Best answer:
Answer by Butterfly Lover
You can use either, but the amount of shortening must be adjusted. One ounce of baking chocolate is equal to 3 tablespoons of cocoa powder plus one tablespoon of shortening.
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Coco power does not have shortening in it.
There’s more fat in the baking chocolate. Generally that makes the baking chocolate brownies a little richer.
The fudgy/cakey thing has to do with how much levaning is in the recipe, or with how long it is mixed (longer mixing = denser product).
The cocoa powder makes them taste a bit richer to me, while the baking chocolate seems sweeter, just remember there is no shortening in cocoa powder